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Legendary Jack Binion Bobbleheads
www.horseshoe.com newsletter  -  November 31, 2003

This exclusive offer is available only to Winners Circle® members. These collector items stand seven inches tall, and each one is numbered and dated. Just earn 500 points from November 1 to December 7, 2003, (you don't have to redeem the points, just earn them) and the legendary Jack Binion bobblehead doll is yours.

How did Jack Binion get his own bobblehead? It goes back to 1951, when Benny Binion opened the Horseshoe Club in Las Vegas. It was a family business and young Jack Binion learned much from his father. Armed with his father's philosophy of giving players a better gamble, it wasn't long before Jack struck out on his own. Jack brought the Horseshoe legend to Bossier City, LA, and then to Tunica, MS, and finally to Hammond, IN.

Today, Jack Binion's Horseshoe Casinos have become some of the world's greatest casinos and a favorite of gamblers everywhere. To help commemorate Jack's remarkable success, Horseshoe in Bossier City is offering this hand-painted ceramic rendition of the legendary Jack Binion.

Players who qualify for the Jack Binion bobbleheads* will be notified by postcard or can check online at www.horseshoe.com under "My Offers." You can check your points anytime at one of our conveniently located kiosks, at the Winners Circle Players Club booth, or on our web site. Bobbleheads will be available for pick-up from December 20-24, 2003, only.

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